MEDIA GUIDE
DISCLAIMER: The use of any and all content in this guide is for the exclusive use of Vollara Associates who are currently paying members of the Pure Dream Builder Marketing System.
SYSTEM CONTENT GUIDE
DISCLAIMER: The use of any and all content in this system guide is for the exclusive use of Vollara Associates who are currently paying members of the Pure Dream Builder Marketing System.
Table of Contents
One-off emails
for Pro and Premium Users
Email Drip Campaigns
for Pro and Premium Users
Vertical Market-specific emails
for Premium users only
NOTE: You must have your calendar set up for the automatic meeting function to work
Air Purification Scientific Studies Email
When a user adds tag "scientific studies" to a Contact, this email is sent:
We Care About the Air We Share Email
When a user adds "intro to activepure" tag to a Contact, the following email is sent:
Page 2
Live Fully with Confidence Email
When a user adds "dr. birx" tag to a Contact, the following email is sent:
Page 3
Certified Space Technology to Protect Indoor Air and Surfaces Email
When a user adds "space technology" tag to a Contact, the following email is sent:
Page 4
Air and Surface Pro Email
When a user adds "asp" tag to a Contact, the following email is sent:
Page 5
How to Enroll as a Vollara Business Associate email & SMS
When a user adds "how to enroll as a vba" tag to a Contact, the following is sent:
SMS:
Hey . Congratulations on your decision to join our team and become a Business Associate with Vollara. I’m curious, what’s one thing you dream of accomplishing with this business?
Page 6
Warm Market Email & SMS
When a user adds "warm market" tag to a Contact, the following is sent:
SMS
Hey {{contact.first_name}}...{{location_owner.first_name}} here. I just launched a website for my part-time business. {{user website link}} What do you think?
Protect Your Lungs in Wildfire Smoke Email & SMS
When user adds "protect your lungs from smoke" tag to a Contact, then the following
SMS:
Hey ...Meg here. I want to help you protect your lungs. Do you need help choosing the right air purifier?
RETAIL SALES CAMPAIGN OVERVIEW
User adds "retail prospect" tag to a contact to initiate campaign
The Pure Dream Builder marketing system then automatically sends the following:
Sends Email #1
Wait 15 Minutes
Sends SMS - with Explore The ActivePure Difference Video
Wait 3 Days
Sends #2 Email
Wait 9 days to send Retail Prospects email 03
Sends #3 Email
Wait 19 days to send Retail Prospects email 04
Sends #4 Email
Wait 29 Days
Sends #5 Email
Wait 45 Days
Sends #6 Email
Wait 59 Days
Sends #7 Email
SMS
Hey ! I just emailed you a video about ActivePure Air Purification. I bet you’re a bit like me and you like to watch short videos on your phone. If so, here it is: https://vimeo.com/599241380
FIRST EMAIL - “Breathe Easy”
SECOND EMAIL - “We Care About the Air we Share”
THIRD EMAIL: “Certified Space Technology to Protect Air and Surfaces Indoors”
FOURTH EMAIL: “Proven Protection”
FIFTH EMAIL: “Prepare for the Next Inevitable Pandemic”
SIXTH EMAIL: “How I Breathe Healthy Air”
SEVENTH EMAIL: “Have you had a chance to look at this?”
RECRUITING CAMPAIGN OVERVIEW
User adds "recruiting prospect" tag to a contact to initiate campaign
The Pure Dream Builder marketing system then automatically sends the following:
Sends SMS with Video Presentation
Wait 3 Days
Sends #2 Email
Wait 6 Days
Sends #3 Email
Wait 13 Days
Sends #4 Email
Wait 20 Days
Sends #5 Email
Wait 29 Days
Sends #6 Email
Wait 44 Days
Sends #7 Email
Wait 59 Days
Sends #8 Email
SMS
Hi ! I just emailed you the presentation that you requested about the air purification business. I bet you’re a bit like me and you like to watch short videos on your phone. Here’s one to check out: https://vimeo.com/599241422
After you watch it, let me know what you think!
FIRST EMAIL - “Will You Join Our Mission?”
SECOND EMAIL - “Record Growth For Home Business with Air Purification”
THIRD EMAIL: “Proven Protection”
FOURTH EMAIL: “What’s your why?”
FIFTH EMAIL: “Proven Technology = Consumer Confidence”
SIXTH EMAIL: “We Care About the Air we Share”
SEVENTH EMAIL: “Why I Love the Air and Surface Pro from ActivePure”
EIGHTH EMAIL: “I hope it wasn’t something I said….”
NEW BUSINESS ASSOCIATE CAMPAIGN
User adds "new business associate" tag to a Contact
The Pure Dream Builder marketing system then automatically performs the following:
Sends Email #1
Wait 1 Day
Sends Email #2
Wait 1 Day
Sends Email #3
Wait 4 Day
Sends Email #4
Wait 4 Days
Sends Email #5
FIRST EMAIL - “Congratulations”
SECOND EMAIL - “Let the tools do the talking”
THIRD EMAIL: “The #1 sales secret”
FOURTH EMAIL: “Your first week…”
FIFTH EMAIL: “How to succeed in this business…”
CUSTOMER NURTURE CAMPAIGN
This is for a customer who just purchased an air purifier
User adds "new customer nurture" tag to a Contact
The Pure Dream Builder marketing system then automatically performs the following:
Sends Email #1
Wait 6 Day
Sends Email #2
Wait 7 Day
Sends Email #3
Wait 7 Day
Sends Email #4
Wait 14 Days
Sends Email #5
FIRST EMAIL - “Congratulations”
SECOND EMAIL - “Let the tools do the talking”
THIRD EMAIL: “The #1 sales secret”
FOURTH EMAIL: “Your first week…”
FIFTH EMAIL: “How to succeed in this business…”
Retail Sales - Acupuncturists
When users adds "acupuncture" tag to a Contact, the following email is sent:
Retail Sales - Cars and RV'S
When user adds “rv” tag to contact, the following email is sent
Retail Sales - Chiropractors
When user adds “chiropractors” tag to a contact, the following email is sent
Retail Sales - Daycare
When a user adds "daycare" tag to a Contact, the following email is sent:
Retail Sales - Elder Care
When user adds “elder care” tag to contact, the following email is sent
Retail Sales - Funeral Homes
When user adds “funeral homes” tag to contact, the following email is sent
Retail Sales - Hair Salons and Spas
When user adds “hair salon and spa” tag to contact, the following email is sent”
Retail Sales - Nail Salons
When a user adds “nail salon” tag to contact, the following email is sent:
Retail Sales - Offices
When a user adds “office” tag to contact, the following email is sent:
Retail Sales - Physical Therapy
When a user adds “physical therapy” tag to a contact, the following email is sent:
Retail Sales - Places of Worship
When a user adds “worship” tag to a contact, the following email is sent:
Retail Sales - Restaurants
When a user adds “restaurant” tag to a contact, the following email is sent
Retail Sales - Retail Sales - Schools
When a user adds “schools” tag to a contact, the following email is sent
